Links & Kings is a premium golf lifestyle brand known for crafting high-end leather accessories such as headcovers, belts, scorecard holders, and travel bags. Founded in 2010 in Alpine, Utah by Adam Heindorff, the brand combines traditional craftsmanship with modern luxury, sourcing exotic leathers and hand-making each item with meticulous attention to detail. Now owned by Acushnet Holdings—the parent company of Titleist and FootJoy—Links & Kings continues to serve a niche market of discerning golfers who value heritage, elegance, and exclusivity. Despite its luxurious positioning, the name can sometimes be confused with the term “links golf,” which refers to the traditional style of golf course found along coastal regions, especially in Scotland. Links courses are known for their sandy soil, natural dunes, windy conditions, deep bunkers, and firm turf that promote strategic, ground-focused play. While “Links & Kings” celebrates the rich tradition of golf through luxury products, “links golf” refers to the purest, oldest form of the game—making the two very different, though equally rooted in golf’s storied heritage.